Saturday, December 8, 2012


From Guest Bloggers at Elemeno Design Kansas City, MO

Intimidated by the word “blogging”?  The word isn’t the scary part, it is actually sitting down and creating content for your website is where the fear factor comes in. 

Blogging can be very simple if you want it to be.  It is like riding a bike really.  Start with the training wheels on and take short trips up and down the sidewalk.  By the time you master that you will be ready to take a trip around the entire neighborhood and keep going. 

Your blog posts don’t have to be epic novels about your business or industry.  Just by simply talking about your business, projects you are completing, news in the office, those types of things not only add content to your website but they also give your company a personal feel.  You can keep it short and simple.

Another way to blog for your business is to think of your blog in the context of what keywords would you like to rank higher in the search engines for.  Yes, every keyword that you can think of being at the top of Google would be a great thing but you have to be realistic and systematic.  By adding keywords and key phrases to your blog titles and posts it can help the search engines know what you are blogging about and rank them accordingly?  It is possible to get your blog posts to rank very high in Google for targeted phrases but you have to do your research before you start shooting for the top spot.

Don’t be afraid of blogging.  The longer you put it off, it just means that there is that much less content that could be on your website helping you in the search engines and with your customers.

For assistance with blogging and web design Kansas city and all around the country contact us at Elemeno Design.