Mom Did Know Best: Clean it up!

It has to happen every once in a while and this is the perfect time of year to face it. I’m talking about cleaning up your list.

This realization came crashing down on a client recently and it just serves to remind me that it is one of the last things busy small business owners are thinking about, but it is just so important.

photo credit: ginasanders @123rf.com

Is your list a mess?

This client wanted to establish a monthly email newsletter. One of the steps was uploading the CSV

file of his list into the app. When the CSV file arrived and my team and I took a look at it, we immediately realized that there was a lot of work to do before it could ever be uploaded.

First off, information had been entered into the wrong fields and we had first names like Quick and surnames like Order. Then there were company names entered where the contact’s name should have been. That was just the beginning. After reviewing the file, there were lots of other changes like who the contact for the company was now and outdated email addresses.

Hey, don’t beat yourself up because there are always changes and mistakes, it’s inevitable that your list needs to be cleaned up, sorted out and purged of all sorts of inaccurate information. But the thing you have to keep in mind is that your list of contacts is one of the most valuable assets you have in your business. So you need to keep it polished up and in good working order.

Make an update part of your regular maintenance.

The end of the year is a busy time and part of the busy-ness is sending “thank you for your business this year” greetings to your clients. Take this opportunity to review your list. Make it part of the process in sending those greetings. Schedule it for fall. That gives you time to actually remove any problem entries as well as request new, updated data.

In some instances, the email contact may be the only information you have. Sending out requests for actual postal mailing addresses via email will help you sift through outdated emails as well as provide an extra touch with the client and get more information from them.

AND, while you are doing that, remind yourself of all the contacts and potential clients that you haven’t connected with for some time. Out of mind means just that – out of mind, and out of mind means a big NO SALE on the cash register.

So cleaning up is not just cleaning up, but use it for bringing to mind potential clients that need a note, call or some other bit of communication from you. Use it to re-connect and update your records. The biggest benefit is that you are ready for a big push in the New Year.

To Your Success!

Jack

GrowYour Business™ Coaching founder Jack Klemeyer is recognized as a preeminent resource for business professionals. As a John Maxwell Certified coach, speaker, trainer and facilitator of Mastermind groups for business owners and professionals, his results-driven philosophy calls for action and accountability. He and his Grow Your Business™ team are dedicated to taking businesses and their owners to the next level. Jack can be reached at Jack@GYBCoaching.com or at 317-755-6963. Learn more at GYBCoaching.com.

Holiday Email Marketing Tips

Have you started sending holiday emails yet? If not, what are you waiting for? Holidays are that time of year when people shop the most, and chances are that your small biz can benefit greatly from that. Successful email marketing is an amazing tool to reach out to your target audience and turn them into buying cust0mers.

If done right, that is.

If you’re sending emails just to send them, it won’t yield the results you need.

If you really want to impress them, stick to these holiday email marketing tips:

Plan in advance

A good marketing strategy is the first (and perhaps the only) thing you need to generate sales. A large number of marketers who know how to make a killer email holiday campaign start planning as early as August. But it’s not late now either.

Email marketing should be at your to-do list if you want results. There is no excuse – make a plan and stick to it. Let’s take a look at some of the tips on how to grab the attention of your target audience through holiday emails:

Focus on mobile

The first practical advice is to focus on mobile, and for a good reason. More and more people are checking on their mail and viewing it from the mobile devices. To put things into perspective, it has been reported that in 2014 that more that 50% traffic was mobile during holiday seasons. Below are a few tips on how to make sure that your emails are mobile-friendly:

Use an email template that is mobile-optimized

Keep it short and snappy

Three sentences on your computer may look like 6 sentences on your mobile device. So, make sure there isn’t too much text, otherwise people won’t even bother to read it. You emails need to be catchy and a bit personal, something people can relate to. Something short but powerful that will make them want to know more. 

Make it simple

The best email promotions are simple with a clear layout. If you have too many colors or use 5 different types of front people may get distracted from the main goal. And that is – to take some kind of action. 

Run a social media promotion

Prior to actually creating an email campaign, run a promotion on Facebook, Instagram etc. If you want your customers to respond to your holiday emails, first you have to remind them of who you are. Just to get their attention. So that when they receive an email from you, they’ll know who you are and they will be more likely to take action.  

Make them engage with you on social media. Engagement is the best way to get closer to you customers and stay on top of their mind. Run a holiday photo contest to make your followers engage. Alternatively, offer buy-one-get-one-free promotions to spur engagement. 

Use proper CTA

A call-to-action is supposed to make people buy something, so you need to make it catchy and simple. For an eye-catching call-to-action you can visually emphasize it. Also, you don’t have to use CTA just once – use it several time throughout your email.

The paradox of choice – stick to one

If you want to lead your potential customers to one single action, make sure you lead them with one single thought in mind. Even though you may have several products you’d like to offer, stick to just one, or to several relatable ones. You need to hack into the psychology of a buyer’s mind. Sometimes less is more, and in this case it seems to be truer than ever. People get easily confused if they need to choose between several things. 

Pay attention to the subject line

Last but not the least – make a killer subject line. Since the subject line is the first thing people see when they get a new email it’s worth investing some thought into it. How many times did you not open an email because of a crappy boring headline? Probably more often than you can remember. The same goes for your subscribers. If it doesn’t spark their interest, they won’t open it. There will be so many emails anyway, why would they waste time on reading yours? Because you have to offer them something others can’t. So express that in your subject line. You can do that by asking a question – questions resonate well with customers. And, of course, add some holiday spirit to it!

November 2015 Pages at the Prop Business Series

The Efficient Professional Series: the Battle for Your Email Inbox

Click HERE to get your tickets for the November 10th, 2015 event today

Join us at the Indianapolis Propylaeum to highlight Indiana authors and provide a lunch and learn opportunity for attendees sponsored by AddressTwo. The author for our November Business Edition will be Robby Slaughter, author of The Efficient Professional series of books, the Battle for Your Email Inbox.  This month’s talk Robby will be covering one of the books in his series called “The Battle for Your Email Inbox.”

November Featured Indiana Author
Robby Slaughter
www.accelawork.com

Robby Slaughter specializes in working with teams and individuals on building complex systems, evaluating existing services, and resolving difficult issues and producing useful documentation.  Robby’s key areas of interest or workplace process and productivity, team dynamics, and business process mapping. 

Based on his book, The Battle for Your Email Inbox, our lunch program will cover why email is one of the most overwhelming forces in the modern office and how he’s found new and exciting ways to take control of your email inbox so that it doesn't take control of you.

The Business Edition of the Pages at the Prop series will be held the 2^nd Tuesday of each month. The November business lunch lecture will be held November10th, 2015.  “Early Bird” tickets are available October 19^th-31^st at $25.00, regular tickets are $30.00 and group sales tickets are available at $22.00 each (for groups of 3 or more from a company or organization.)  Tickets include the lunch and lecture.  Doors open at 11:30am with the author presentation beginning at 12:00pm. Q&A, book signing, and networking will follow the presentation with books available for purchase at the event.

Click HERE to get your tickets for the November 10th, 2015 event.

Learn more about the this beautiful Indianapolis event space: www.the propylaeum.org

The Power of Small Business CRM Software

Are you tired of storing your customer data in spread sheets, emails and who knows where? Are there other employees interacting with clients and you’d like a way to supervise the activity? Do you feel like things are slowly getting out of control? All is not lost. There’s a solution - Whether you’re a small or a mid-size business owner, having a good CRM software is no longer an option nowadays – that is, if you want to stay in the game.

What makes CRM so powerful?

Customer Relationship Management (CRM) software helps small and mid-size biz owners to increase their sales and customer satisfaction by sharing the customer information throughout the system.

With CRM software, biz owners are able to predict customer behavior while scaling up their services.

If you’re still not convinced, let’s see exactly what this software can do for your biz:

• Integrity of information: CRM software stores all the data you need at one single place. The data is stored in a consistent and user-friendly way so that everything is at your fingertips whenever you need it.

• Customer – Employee interaction: CRM software automatically keeps track of every interaction between the customers and company representatives. This is good for two reasons. Firstly, you can determine customer behavioral patterns, and secondly, you can estimate employee performance.

• Evaluation of marketing success: With real info at hand, you’re able to track the success of each and every marketing tactic you employed. For example, you can assess how many people were referred to you by being a member of Rainmakers or paid advertising, so you can know what to focus on in the future.

• Tracking the progress of your biz: Finally you can have real data at one place to evaluate the success of your business. This is crucial to business of all sizes. If you don’t have accurate data, how can you know what exactly is going on with your sales and ROI? Tracking the progress is a prerogative to business success.

Thousands of business owners have already embraced this amazing tool and they’re doing much better than before.

What’s your excuse? Do you want to get in control of your own business? Get ahead of the pack and sign up for our Simple CRM software today!

Status Quo Requires No Leadership

It may seem saying, “Status Quo Requires No Leadership” is pretty radical, but when you really look at how the business environment is, and always has been, it’s not radical at all.

Some businesses feel that things are just fine, they are making enough to pay the bills, don’t have to work TOO hard and days go by relatively pleasantly. But is that what owning a business is all about? Is “just getting by” all you wanted when you made that first sale?

Just about every SBO I talk with wants MORE – more clients, more sales, more challenge, more profits more, more, more. Once they achieve one goal, they set another. It’s not all about money, although money is a measurement of where you are and where you want to go.

When you want more, as I see in my coaching and with participants in the Grow Your Business Masterminds, the inevitable is change. And if change is the password, learning is the key to the lock. The lock is held firmly in the hands of the leader.

Suwit Ritjaroon, 123rf.com

Not only does a leader have to help set direction, but also facilitate the path. The greatest leaders pull in all their resources to develop a plan to address all the changing conditions and ripples caused by shifting sands and new pebbles thrown into the mix. They have to constantly increase their knowledge base through both personal and professional development.

Remarkable leaders push and pull people through the status quo to bigger and brighter levels. Remarkable leaders also broaden the vision and inch the line forward regularly. They remove the status quo because the status quo is never the finish line. Leadership is what propels the change and growth.

Do you really want to maintain a status quo and an easy, non-leader position, or do you want more and to go further and build something remarkable?

Take a look at all the resources you have at your fingertips – coaches like me, tools like AddressTwo, other like-minded SBOs, social media, and your expertise and knowledge. You probably have everything you need to pull up your leadership socks, put on your track shoes and run a successful and growing business.

Take a few minutes to objectively look at where your business is flying and where you want it to fly. What change is necessary? What resources and tools do you have and need? What do you need to learn or discover? If you need help with this exercise, let me know. You can do it.

To Your Success, 

                                                                     

-Jack Klemeyer, (I pull on my red leadership socks every morning…)

Pages at the Prop October Featured Author: Book Your Ideal Clients

"9 Surefire Ways to Share Your Message and Attract Your Ideal Clients Using a Book"

Click HERE to get your Tickets for the October 13th Event Today

Writing a book is one of the best marketing actions any business leader can take to gain credibility, expand their influence, and increase profitability. With a thoughtfully planned self-published book, you can:

·  Package your knowledge and experience

·  Expand your influence and change lives

·  Instantly establish your credibility and expertise

·  Attract media attention and speaking engagements

·  Monetize your message and generate new income streams

·  Leverage your time to consistently communicate your message

Join us Tuesday, October 13, for "Pages at the Prop" featuring marketing consultant Nicole Gebhardt for an intriguing look into creating a book designed to attract the right people to your business or organization. Nicole helps authors, experts, speakers, coaches, and consultants capture the hearts and minds of their ideal clients in unexpected ways. As a Best Selling Author herself, experienced marketer, and Certified Publishing Coach, you'll soon discover why book publishing is usually her #1 business recommendation. 

Nicole is the author of Book It! Turn Your Book into Paying Customers, Closed Sundays, and SEE IT! 7 Days to Remarkable Clarity on Your Ideal Clients and Why They Buy. At last count, she's also helped her clients publish 26 business-building books. 

Nicole Gebhardt I teach small business owners how to attract their ideal clients and build the business they really want. www.TheRemarkableWay.com 765-427-2130; Lafayette, IN

P.S. Publish a book to grow your business: BookItAuthors.com

A CRM Might Just Save Your Business

Sending out a warning into the air just won’t work
 to provide your clients with urgent and important information.
Photo credit: alistair Cotton, www.123rf.com

This has been a really trying week here in our office. You see, we have had our website hacked. And we have been frantically trying to get it fixed. You might think that is because we don’t want to miss any potential clients, and it is. But even more important to us is that we don’t want to share any viruses or any bad digital thread with any of our existing clients and contacts.

And, we have several programs with open registrations, blog posts and other bits of information out on social media and in email communications that link back to our site.

Now, you might wonder why I am telling you all of this. Well, we have figured out the protocol for when bad things happen and we have to notify our clients urgently. We know we can’t just stand at our office door and yell out into the street. We have to be effective!

When it’s urgent to reach your tribe…be smart and use your CRM

It’s your CRM. Yes, once again a CRM is key to making business work. With all your contacts in a CRM like AddressTwo, you can very quickly send out an urgent message and reach as many people as possible. With a subject line that lets them know there’s a problem and you have an important message, your open rate (ours did) will soar.

This solution is not limited to letting people know your website is down – or is dangerous to their digital health – but also any time there is a problem, great news, or important information they need.

If you are making regular touches through a weekly email or monthly digital newsletter, your contacts expect to hear from you and your subject line should let them know you are sending a message for them. But when these random important communications go out, you have to let them know there is a special event, reason or warning that you are sending and your subject line is the place to do that.

Of course, you can put the information out in your social media, but social media connections are sporadic. The latest statistic I’ve heard is the only 7-10% of your fans see your posts on Facebook and tweets are swallowed in a blink of the eye. So using your email list makes sense. It’s fast, effective and easy.

The case for a contact list in a CRM

Sure you have contacts in your email and you may even have groups set up for emails, too. But building a contact and client list in a CRMmakes life really easy. You will recognize that when you have an urgent need. And the beauty is that it grows right along with your business. It’s not a fill it in and then continually have to update. No, you build it one person, one contact, one client at a time and before you know it, you have a herd, or a tribe, whichever way you want to think about it.

Choose the technology app that serves you best and can grow with you. Choose one and use it. Don’t get caught out with new somethings that are bright and shiny. Stick with one until it no longer serves your purposes. Learn all the features and utilize every tool inside it.

You’ll find your day-to-day operations and those random, urgent situations can both be handled quickly, easily and professionally.

-Jack Klemeyer

Grow YourBusiness Coaching

Make Your Opinions Matter - and Work for You

Everyone has opinions, don’t they? Some you agree with, some might make you angry and others have you saying, “Well, yeah, that’s right!”

Opinion pieces are great PR,
just be sure to handle them correctly.
Photo credit: Igor Zakowski, www.123rf.com

Opinions are read. Have you ever noticed that? And when someone voices an opinion that touches you – whether in strong agreement or strong opposition – you REALLY read it, and then you share it and talk about it with others. You might even send someone a link or a copy of the piece.

This all has a point, especially for small business owners. Opinion pieces and letters to the editor are a great way to get some PR. Besides getting something off your chest, you get your name and your business out into the public eye, too.

And, the real bonus is that you never know who will take an interest and where that piece will go!

Case in point:

Recently a small business owner was expressing an opinion about a small business statistic here in Indiana. He was emotional about it – offended and frustrated. Since I know him quite well, I took the liberty of penning a letter to the editor and sent it to him with the suggestion that it be submitted to several local media outlets.

He agreed so I polished it with finishing touches and off it went. Several publications picked it up and it appeared in print and online.

Over the next several days, he received quite a number of phone calls, emails and comments about it. He was surprised, pleasantly, by the attention. But the most significant result was a call that landed a new client and project.

And it was all because he expressed an opinion that resonated with the community. He took a position and staked a claim.

Expand the reach

There’s more you can do with a published letter to the editor or opinion piece. If you have a mailing list, you have the opportunity to share the published piece with your herd. Use your CRM like AddressTwo to send out an email blast sharing the piece. You can either share the letter or, better yet, share a link to the piece (if it’s online) or in your “In The News” page on your website.

Which illuminates another point. Add the letter to your website with a comment – or an invitation to participate in a dialog. With a static link on your website, you can include the link in your social media editorial calendar for as much or as long as you want.

Do you have an opinion?

Of course you do, we all do. But I want to caution you that this PR opportunity is NOT the place to spout. It is the chance to bring an issue to light and (HERE IS THE IMPORTANT PART) offer a solution or make a suggestion. If you just write a letter to complain, that’s how you may be viewed – as a complainer.

If, on the other hand, you offer a solution or make a suggestion – or, in the above case, offer to participate in a solution – you have the chance to be seen as a leader and problem solver. If your solution is practical and cost-effective, you have hit potential gold. That is because people will stop and consider your solution. If they agree, they may comment or connect with you. If they don’t agree, they may comment or connect with you. Either way, a conversation is started.

And, you can include published letters to the editor in your credentials, too. You are published!

You have a voice – and an opinion. Use it in a productive manner and you may just change something in your sphere of influence for the better and build relationships with new people and new clients. Everyone benefits.

Elaine Whitesides, Whitesides Words

Pages at the Prop Business Edition

As an Indiana business founded by an Indiana business book author, AddressTwo is proud to sponsor a lunch and lecture event at the Indianapolis Propylaeum to highlight Indiana book authors. We have reached out to several business book authors we know and set up a few presenters in the coming months to share their business know-how with you. We wanted to share with you a little bit about the venue and the monthly event.

About the Venue

The Indianapolis Propylaeum (The Prop) is a beautiful venue in downtown Indianapolis. It’s a place where you can take a look back in the past while enjoying this lunch and a lecture about the future of business. Don’t worry, they do plenty of other events too such as weddings, meetings, and presentation events like ours. It’s a little piece of history heaven right in the middle of the busy city on Delaware and 14^th Street.

About the Event

On the second Tuesday of every month a new featured author will be at the prop to discuss their book with the crowd. The agenda for the event is as follows:

11:30am: Arrival, networking, lunch served
11:45am-12pm: Program begins
12:45pm-1pm: Q&A, networking, and book signings

Early bird tickets will be offered until the end of the month prior to the event. Group discount tickets are available for groups of 3 or more. Regular tickets will be on sale until 5pm the day before the event.

Click here to buy your tickets for November 10th Event

NEXT MONTHS FEATURED AUTHOR
Our November featured author is Robby Slaughter. Follow the link to read about his book talk for Pages at the Prop. We’ll update the author biographies each month, so keep checking back for next month’s featured author.

Pages at the Prop September 8th Featured Indiana Author

Turn Talk Into Clients: Best Practices for Networking Success

Click here to purchase your tickets today.

Going to Networking Events and Collecting Business Cards DOES NOT Get You More Business!

Jack Klemeyer will share at least 3 networking secrets the pros won’t tell you at Pages at the Prop!

In order for networking to be the strategy that does bring business to your door, you have to know what to do, how to do it, when to do it and what the reason is for the steps you are taking.

Named one of the Top 50 Connectors in Indianapolis, business consultant and coach Jack Klemeyer will share some of the strategies and tools proven successful time and time again with clients across industries. If you use networking to grow your business, you need to make networking a profitable activity on your schedule. Based on his book, Turn Talk Into Clients; Best Practices for Networking Success, this program will help you clearly understand how everything works together and what you have to do before, during and after a networking event to see a REAL CHANGE for your business.

Here are some of the things you will learn:

Click here to purchase your tickets today.

• What essential tools you must take with you to every event (and not just networking events)
• How to create a clearly defined goals and targets for each event
• What goes into turning prospects into clients and how to strategically make that happen
• The importance of (and steps how to) systemizing your network activities
• And much, much more!

The Awesome Link between Writing Content and Personal Development

When the conversation turns to blogs and newsletters, small business owners look me straight in the eye and confess like I am their spiritual guide. Generally, they confess to three things:

1.       They don’t have time to write

2.       They don’t know how to write

3.       They don’t know what to write about

While I can’t provide a quick fix to items 1 and 2, I can offer a relatively timely solution for number 3. Although I see topics all around me and can’t seem to find the time to write about all of them, I do understand facing a blank sheet of paper or Word document on the screen and feeling stymied.

One of the easiest ways to find things to talk about comes on the heels of a simple suggestion from Jeff Olson in The Slight Edge. The Slight Edge is a remarkable book. Olson lays the groundwork of “Turning Simple Disciplines into Massive Success & Happiness.” If you haven’t read it, it’s worth the time investment.

Photo Credit: Lightwise at 123rf.com

The suggestion he gives that I want to share is to read 10 pages a day of something for personal

development. Ten pages to a non-reader may sound like a lot, to a voracious reader, not enough. But if you read 10 pages of something every day, you will be broadening your knowledge base and stirring up the little grey cells as Hercule Poirot calls them.

When you stir up the cells, you generate some thoughts and pretty soon, you want to talk about them. Voila! You have something to write about. In fact, you might find you have several things to write about.

Here’s a little tip. If you don’t capture them pretty quick, you will forget them and when faced with that blank page, you’ll be lamenting that you have nothing to write about. Think Post-it Notes. I think Post-it Notes were invented just for me – or at least for people LIKE me. (Actually Post-it Notes were a failed attempt at another invention, but obviously mistakes can be profitable, too.)

Anyway, a pad of Post-its and a pencil are your best friends. Jot a few words to anchor your thought and tab the page of the book. When it is time to write, grab your book and you are set. I have recently started using the Post-its with arrow points. I just aim it at the section, jot a word or two if needed and am ready to expand on it when the time comes.

The thing about reading and writing is that you share your thoughts about what the writer said and how you interpret it, what you think about it, or how you can use it. That becomes the basis of a conversation – which is what words, ready and writing are all about.

With that in mind, you will also find that certain people come to mind when you read something. Perhaps the content is something they could use or would be interested in as well. Copy the page and send it to them, or, share the book with them when you are finished – or, if it could be really significant, gift them with a book.

Stay in touch with your colleagues, clients and customers through the features of your CRM. (If you need help with that, talk to Troy at AddressTwo.) Use blogs, newsletters and sharing. If you have things to talk about, you have things to write about.

-Elaine

Author bio:

Elaine Whitesides has a unique business past having spent time in the residential and commercial real estate/finance corporate world and also many years as an educator. Combining those with a love of writing and organizational development, she founded Whitesides Words. Her business is to bring together professional service providers and the business owners who need their services – at a reasonable rate. Her purpose is to share the stories of business and business people with the world. She can be contacted at elaine@whitesideswords.com or at 317-520-2885. Visit her website at www.whitesideswords.com.

Are You Watching Sales Slowly Drift Into the Sunset?

Everyone enjoys the peace and calm of watching the sun set into the horizon (especially in Key West, right?). But when it’s sales that are drifting away, that’s not so enjoyable. In fact, it probably would rile you right up if you thought about it and realized it was happening right below your very nose.

If you have a list of emails and you aren’t using it, you are really missing the boat. (You are losing sales.)

And if you don’t have a list, well, your ship just hasn’t made it into the harbor yet. (You are losing sales.)

So, let’s work on that.

In Early to Rise, Michael Masterson says, “The money is in the list.” Now, just HAVING a list is not enough, it’s what you do with it that really matters (hint: build relationships).

Photo Credit: Norma Cornes, 123rf.com

No matter what you do with it, you first have to build a list. You want it brimming with prospects who are interested in what you have to offer, or who might one day be ready to buy from you. They are the people you send information about new products, events and what you offer. They are your buyers – or prospective buyers. So where do you find those people?

- You meet them as you network.
- They find you at your website. 
- They connect with you on social media.
- Clients and partners refer them to you.
- They are your audience when you speak.

In other words, you find them and meet them everywhere you go. Now, you have to capture them. I have two good examples of how I capture them.

1) Business Card Meet and Greet – When I receive a business card from someone I have just met, I immediately enter them into my CRM and trigger a “Good to meet you, welcome to my life” series of emails. I introduce them to me, my website and blog and invite them to join me on social media.

2) When I speak I have cards (or a sign-up sheet) that I circulate and collect that allows the audience to sign up to get on my list, connect for a complimentary consultation about coaching, masterminds, events, etc.

A huge percentage of people get on my list and receive no less than my weekly emails (chock full of information, fun, and strategies). Others elect to subscribe to my newsletter or other programs offered. That’s great. But there is one opportunity that I am missing. I just discovered the idea and will be implementing it SOON. Chances are you are missing out on it, too.

Do you have an opt-in opportunity on EVERY PAGE of your website? I have one that pops up on my website, and it has been effective. But I just learned about the success someone has been having by offering a free gift (special report, checklist, or tickler) to opt into their list at the bottom of EVERY PAGE of her website.

She isn’t talking about that side bar opt-in, but a different opportunity that connects with the content on that particular page. For instance, in my case, one page on my website might be about Mastermind Groups. I could offer a list of “9 Reasons Millionaires Say a Mastermind Group Changes Your Life” as a special gift on that page. It gives more information about Mastermind Groups as well as providing the chance to get on the subscription list.

Of course, you have to have a CRM in which to accumulate and communicate with your list.

The point is, get busy with building and communicating with your list.

Even if you have doubts or are afraid of the water, grab a life vest and jump in. Get that list growing and there is the distinct possibility that someday you will be sailing off into the sunset with everything in life you love.

To Your Success!

Jack

Author Bio:

Jack Klemeyer is the founder of Grow Your Business Coaching. His purpose is to “make business better” for business owners and professionals. He is a popular speaker, facilitates powerful mastermind groups, coaches clients to success and is the author of two books (available on Amazon). Known as “the guy in red socks” he infuses humor into every aspect of his business. But a serious professional, he is a certified as a coach, including with John Maxwell. He is a master practitioner of NLP, and facilitator for Myers-Briggs and Kolbe, along with other programs and tools important to the development of business professionals. You can contact Jack at Jack@GYBCoaching.com or at 317-755-6963. Visit his website at www.gybcoaching.com for more information.