A Guest Blog Post from e Web2 Sales and Profits (3 Part Series)
Part 3 of 3
I attended a great HubSpot
webinar in 2012 on business blogging and wanted to share these interesting
facts and statistics on business impact of blogging. If you don't have a blog
or you are not convinced to that it will work for you. Think again. I strongly
encourage you to start a blog or seek to improve your current blog. Enjoy.
Blog
Facts & Stats:
1.
Companies
that blog have 97% more inbound links than those that don't. Creating great
content is the key to getting inbound links – there's just no substitute.
2.
Businesses
that blog at least 20 times per month generate 5X more traffic and 4X more
leads than those that only blog a few times per month.
3.
Creating,
optimizing, and promoting content are keys to filling the top of your sales and
marketing funnel with more website traffic and leads. The good news is that
companies who create, optimize and promote their blogs get 55% more traffic and
70% more leads than those who don't.
4.
Blog
posts that were shared on just Twitter had 113% more inbound links than those
not shared on social media at all.
5.
B2B companies
that blog generate 67% more leads per month than those that do not.
6.
About
46% of daily internet users read more than one blog every day.
7.
65%
of daily internet users read a blog. It could be YOUR blog if you make it easy
for them to find it.
8.
Blog
posts that were shared on Twitter and Facebook got 149% more inbound links than
those not shared on social media at all.
9.
Blog
posts shared on Twitter get 113% more inbound links than those not shared on
social media at all.
10. Two-thirds of marketers say their company
blog is "critical" or "important" to their business. Part
of the reason is that blogs are a great way to engage your visitors.
11. 36% of daily internet users read 5 to 10
blog posts per day.
12.
Websites
with Blogs have 434% more indexed pages (helps search engines & SEO
efforts) and 97 % more inbound links.
If you have questions or you are struggling with the topic,
let's connect and talk. We offer a Sales, Web & Profit Jump Start session
for any business owner or entrepreneur who has questions and concerned about
their company's growth, sales and profitability. We encourage you to contact
us. We will be happy to help and support you and your business.
